Marketing communications : objectives, strategy, tactics

Title: Marketing communications : objectives, strategy, tactics
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Collection Location: Perpustakaan Politeknik Penerbangan Curug
Edition
Call Number: 658.8 ROS m
ISBN/ISSN: 978-1-5264-3865-2
Author(s): John R. Rossiter
Subject(s): Komunikasi dalam Pemasaran
Classification: 658.8
Series Title
GMD: Text
Language: English
Publisher: SAGE
Publishing Year: 2018
Publishing Place: London
Collation: xii+566 hlm. ; 25 cm.
Abstract/Notes
Specific Detail Info