Blue ocean strategy: how to create uncontested market space and make the competition irrelevant

Title: Blue ocean strategy: how to create uncontested market space and make the competition irrelevant
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Collection Location: Perpustakaan Politeknik Penerbangan Indonesia (PPI) Curug
Edition
Call Number: 658.802 KIM b
ISBN/ISSN: 978-1-62527-4496
Author(s): W. Chan Kim
Subject(s): Pemasaran
Classification: 658.802
Series Title
GMD: Text
Language: English
Publisher: Harvard Business Review Press
Publishing Year: 2015
Publishing Place: Boston
Collation: xxxvii, 287 hlm, illus, 24 cm.
Abstract/Notes
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