Contemporary Advertising

Title: Contemporary Advertising
View node catalog data
Collection Location: Perpustakaan Politeknik Penerbangan Curug
Edition: Ed. 2
Call Number: 338.476391 BOV c
ISBN/ISSN: 0-256-03302-1
Author(s): Courtland L. Bovee
William F. Arens
Subject(s): Pemasaran
Iklan
Classification: 338.476391
Series Title: The Erwin series in marketing
GMD: Text
Language: English
Publisher: Irwin
Publishing Year: 1986
Publishing Place: ILLINOIS
Collation: xxvii, 629 hlm. : ilus. ; 27 cm.
Abstract/Notes
Specific Detail Info