APA Style
Fitzsimmons, J, A., Fitzsimmons, M, J. (1994).
Service Management For Competitive Advantage .
NEW YORK:
McGraw-Hill Inc.
MLA Style
Fitzsimmons, James, A.., Fitzsimmons, Mona, J.
"Service Management For Competitive Advantage".
NEW YORK:
McGraw-Hill Inc,
1994.
Text.